• Environments

Rock & Roll Hall of Fame
Annex NYC

New York, NY

The Pride & Glory Theater is designed to feel like the live rock clubs New York City is famous for. A kinetic 10-minute show surrounds visitors with images and moving lights, immersing them in the pivotal moments of rock & roll history and affording them an opportunity to experience the concerts of legends such as Jimi Hendrix, Bob Dylan, The Beatles, Led Zeppelin, U2 and more.

A visit begins with an immersing ten-minute film of legendary performances: Ringo and Paul play on side walls, for instance, while a fan faints on the main screen, making viewers feel as if they’re onstage during Beatlemania.

- New York Magazine
batwin + robin productions, inc.